Productivity for Photographers: Kaizen

"Successful and unsuccessful people do not vary greatly in their abilities. They vary in their desires to reach their potential." – John Maxwell

My dad died suddenly.

It wasn’t really unexpected. He had been on palliative care at the nursing home for months. The lung cancer got the best of him; he was just too weak to continue treatments.

To say I took his death poorly is an understatement.

My dad was my best friend. It would take me years to realize the depth of my grief, even though I thought I was handling everything well. Instead of feeling his loss, I went numb, logical, cold.

I got the call on my drive into work. My cell phone signal was spotty, but I could just make out the nurse on the other end, crying, and telling me my father had died in the night.

Wishes…

I wish I had spent more time with him in his final days. I couldn’t wrap my head or heart around the fact that he was here now, but soon wouldn’t be. I couldn’t grasp his not being there to talk to, joke with, get horrible if hilarious advice from. I’d smart off and he’d call me an asshole and we’d give each other a knowing, loving look.

I wish I’d gone to the nursing home and watched the boxing match with him that weekend he died.

I wish I’d made a lot of better decisions in my life, but none stand out so clearly when I think about the word ‘regret. ’

And oddly, when I sat down to write this post for you, regret is the word that came to mind when I thought about kaizen. Kaizen is the Japanese philosphy of small daily actions that lead to amazing improvement over time.

I want to tell you about kaizen, and how it’s helped me in my journey as a working artist, because kaizen is a powerful weapon against regret.

I wish I could get back all the time I spent crippled by my perfectionism.

I wish I would have done all the things perfectionism kept me from doing. I wish I had told him how I felt. I wish I’d have launched my business sooner and hustled harder. I wish I’d have made more art and fewer excuses.

It’s my hope that these words will help you earn fewer regrets than I have in my photography business (and life).

Why Kaizen

"Success is the sum of small efforts, repeated day in and day out." – Robert Collier

If I start walking, I’m going to get there.

There’s something to be said for being ready, for having a plan, and for checking your compass to make sure you know where you’re going and why.

But everything you’ve done to get yourself to where you are right now is worthless if you don’t take the next step.

Kaizen is all about taking the next step.

Kaizen is about making that step small enough that you can take it.

Kaizen is a perfectionism killer. It slays enormous beasts (goals, dreams, projects), and chops them up into tiny, bite-sized pieces (baby steps).

Kaizen turns your to-do list into a can-do list.

I can’t “launch photography business. ” But I can “Call comptroller office at 555-555-5555 and ask what I need to know and do to get my sales tax permit. ”

That’s a five-minute call.

And if I try, if I practice kaizen, then I will break down my “launch photography business” project into dozens, maybe hundreds of these baby steps.

Five minutes. Fifteen minutes. Twenty minutes.

If a step takes more than twenty minutes, then I break it into even smaller steps.

When my timer goes off at 20 minutes, I’m so deep into flow that now I don’t want to stop. I’m moving forward. I have momentum. I’m getting things done. I’m taking steps, one after another, and I’m seeing tangible progress.

I go from “you can’t make me” to “you can’t make me stop. ”

That is the power of kaizen.

How I Practice Kaizen

"Success isn’t a result of spontaneous combustion. You must set yourself on fire." – Arnold H. Glasow

  • Break It Down: I have dreams. Those dreams are made up of goals, goals of projects, projects of steps, steps of baby steps: tiny, bite-sized Next Actions. When I take this practice all the way, the baby steps I write down feel absurdly small. I sometimes wonder if I shouldn’t just take the step instead of spending time writing it down. That’s when I know I’m practicing kaizen the right way; those are the baby steps that I’ll take, one after another, to the top of the mountain of success.
  • Pomodoro It: I use timers in Chrome or on my phone, but you may prefer the real deal: the twisty tomato, egg, or ladybug. I set mine to 15-20 minutes and dig into my list of Next Actions. If I don’t start each work session with the simple, manageable expectation of just 15-20 minutes of work, I become overwhelmed; by the enormity of the project, how invested I am in its success, how much this work is a reflection of myself, or how much I don’t know yet. This is The Resistance in action, wearing the clothes of perfectionism. And if you’ve felt the same, it’s a good sign: if the work wasn’t important to you, you wouldn’t care, and this would be so easy that you wouldn’t need people like me to encourage you along your journey. Set the timer and Do The Work - everything else is vanity or distraction.
  • Momentum Precedes Clarity: Perfectionism convinces me that I need clarity before I move; that I need to know where I’m going before I can get started. I fear looking amateur, embarrassing myself, or landing on my face in front of everyone. But success works counter to popular and instinctual belief: clarity comes from momentum, not the other way around. Success comes after failure, not instead of it. As von Moltke said, no plan survives contact with the enemy. The small steps of kaizen help me to do my work with a heart of service and compassion for my clients. Absolutely everything else works itself out as soon as I take action, experiment, earn feedback, and correct course. I always find the clarity I seek, but only on the battlefield of action.
  • Bird By Bird: How do you eat an elephant? One bite at a time. Anne Lamott tells the story of her father’s advice to her younger brother when a school paper on avians was due the next day and the boy hadn’t done the work. “How am I going to get this done, Dad?” … “Bird by bird.” It’s little touchstones like this that calm me when my fear and imagination and impatience try to get ahead of the work in front of me. It can be so discouraging to look at the beautiful art and successful business of other photographers, without having seen the years of small, daily actions that made that art and business possible. Photo by photo. Handshake by handshake. Shoot by shoot. Bird by bird.

Do This, Not That

"Action is the foundational key to all success." – Pablo Picasso

When I started practicing kaizen:

  • I stopped doing nothing when doing anything felt like trying to do too much, and I started doing something because anything was better than nothing.
  • I stopped being paralyzed with overwhelm, and started gaining speed by moving forward.
  • I stopped looking back at my day, week, month, and year, wondering what happened to the time, and started packing hundreds of little wins on the board that all add up to success.
  • I stopped ignoring all the mentors who tried to teach me better, and I started humbly practicing kaizen and seeing the results those small daily actions can yield.
  • I stopped waiting for change like I was waiting for a bus, and I started claiming agency over my life, one purpose-driven step at a time.
  • I stopped filling my to-do list with hope (and resultant disappointment), and started checking off my to-do list through consistent work.
  • I stopped fighting with my art and my business, and started enjoying the peace of every step.
  • I stopped regretting all the things I hadn’t done, and started getting done the things I’d otherwise regret.

I spent years frustrated with my inability to get important things done.

I regret all of the time I lost due to perfectionism, overwhelm, and hoping instead of doing.

Choose to act, no matter how small the action.

Save yourself a lifetime of regrets by choosing kaizen; by choosing to take the small daily actions that lead to amazing change over time.

“Do not act as if you were going to live ten thousand years. Death hangs over you. While you live, while it is in your power, be good.” ― Marcus Aurelius

This is Part 6 of my series: 9 practices to increase your productivity as a professional photographer

Read more here:

1. Essentialism
2. Evening Routine
3. Morning Routine
4. Mindfulness
5. Five Minutes
6. Kaizen
7. Time Blocking
8. What Gets Scheduled Gets Done
9. Imperfect Action

Like this series? Subscribe at the top-right of any page of this site to get all of my best stories and ideas in your Inbox.

Next Actions

  • NO REGRETS: How many times have you chickened out? How much haven't you done because it wasn't going to be perfect, or you didn't have clarity, or because you didn't know exactly what to do? What risks haven't you taken because you're worried you might fail? What progress have you not made because you worried about what people would say, or that it wouldn't be good enough, or because people would judge you or laugh at you? Who benefits from you playing small? How many blessings of your art have you not brought to the world because you're choosing to stay miserable inside your comfort zone? You need to feel this. And it needs to hurt. Because you're never going to change if you don't recognize how much you're hurting your life by not demanding action from yourself. Choose your life. Choose your self.
  • CHOOSE PROGRESS: Making progress toward my dreams so often feels like I'm riding a barrel down a river, totally out of control. There's no steering wheel, and I'm just taking action, failing forward, and working on faith that whatever happens won't be as bad as my fears tell me it could be. That's when you know you're riding the edge of your comfort zone, and making the real progress that changes your story for the better as a professional photographer. Those feelings never go away (so long as you're doing work that's important to you), but from experience, you learn that taking purposeful action is the best (and only) way to climb the mountain of success.
  • BRAINSTORM: Get out your pen and paper. Take any single, defined project related to your art or business. Write it at the top of the page. Now break down that project into reasonable milestones. Break those milestones into steps. Break those steps into baby steps of no more than 20 minutes time. If you can't, break the steps down further. If you don't know what to do, insert baby steps to find out: by way of research or, more expediently, by asking. Don't know who to ask? Add a baby step to research who or where to ask. You're building a step-by-step roadmap to success. Every baby step, no matter how small, puts a win on your board, and makes tangible progress toward your dreams. Now repeat this for every project on your to-do list, prioritize, schedule the time blocks so it gets done, then Do The Work. File a copy of these project details in your Brainstorms folder.
  • SUBSCRIBE TODAY: It's my calling to help you earn your first $5,000 to $50,000 as a part time professional photographer. Don't miss out on my best stories and ideas: subscribe to my e-mail newsletter today at the top-right of any page of this site.
  • DO THIS NOW: What's the biggest challenge holding you back today? E-mail me your answer (yes, right now!), and let's make a breakthrough.

Productivity For Photographers: Five Minutes

“Most people overestimate what they can do in one year and underestimate what they can do in ten years.” - Bill Gates

I answered the phone when my mother-in-law called me, and all I could hear was my pregnant wife screaming in pain, and Lenora telling me, "James Michael, there's something wrong."

I was working a late night at in the newsroom when the police scanner toned out for an ambulance, and the dispatcher read my elderly father's home address.
 
I overdid it at the gym, and lay half-conscious on the bathroom floor, trying to muster the strength to reach up and unlock the door so help could find me... I hoped.
 
Five minutes is a lot of time.
 
Our perception of time can shift from warp speed (time flies...) to each second ticking by, suffocated in an eternity of fear, anxiety, and unknowing.
 
The above few stories are the first that come to mind when I think of how long five minutes can be.
 
(Read to the end and I'll tie up those three stories for you.)
 
How we think about time is why we aim to get so much done in a year (then don't), but think we can't get anything done in five minutes (though we can).
 
Having a Five Minute Practice planned and prepared can help you make big gains over the course of time. Just five minutes a day is 30 hours a year, almost four full workdays; take advantage of three sets of five minutes a day, and you're up to 90 hours of found productive time each year.
 
Wouldn't an extra two weeks vacation to work on your self and dreams be nifty?
 
Stack this with early rising and a purposeful morning routine, and you're modeling some of the highest performance men and women in the world.

Why Five Minutes?

“Yesterday is gone. Tomorrow has not yet come. We have only today. Let us begin.” ― Mother Teresa

It's Doable
Having an early morning routine lets you trade your lowest-yield evening time for high-yield morning time, and dedicating that time to making progress on the person you want to be and the art and business you want to make.
 
With a Five Minute Practice, you'll expand on that progress, stacking small wins throughout the day.
 
The three keys are:

  • Believing you can get important work done in five minutes
  • Preparing to take advantage of those five-minute opportunities
  • Recognizing and seizing those opportunities when they come

Steep Your Mind
This was the game-changing effect of having a five-minute morning practice I wrote about last year.
 
One of the most insidious ways The Resistance keeps you from your dreams is distraction. Whether with a healthy diet or exercise regimen or attentive relationship or working on your self and your dreams, "missing a day" quickly snowballs into weeks, months, or years.
 
Everything you do is building habits.
 
Including the choice to do nothing. Or to "do it tomorrow." Or to rationalize. Or to make excuses.
 
Starting your day with five minutes of productivity, getting at least one win early in the day, steeps your mind in your art and business all day long. It puts your subconscious to work on your dreams for the rest of the day.
 
(And if the solution to a plaguing problem has ever popped into your head on a walk, in the shower, or when drifting off to sleep, you know how powerful this practice can be.)
 
Taking five in the morning gets your mind working on positive problems (instead of negative, our lizard brain's default), and grabbing another five later reinforces and reinvigorates that subconscious effort. You’re awake and going about life’s business anyway; why not let your brain be solving problems in the background?

Little Victories
The Five Minute Practice is all about momentum.
 
It’s about putting more wins on your board (as Chris Brogan says), both tangibly and mentally.
 
You know how good it feels to knock just one thing off your to-do list. Building a simple system to feed five-minute bites throughout each day makes it easy to stack those victories.
 
I don’t know about you, but I have had plenty of days where my head hit the pillow and I couldn’t name a single real accomplishment all day. Not that just getting through some days isn’t a feat in itself, but especially when it comes to taking care of myself or my business, it’s too easy to make zero progress. It's too easy to just react to life, and go through a day (or much more) having made no proactive or purposeful choice toward your own dreams.
 
Locking down those five minutes in the morning, and then grabbing the chance when it comes up later in the day, you can at least make a one-percent improvement in some area of your dreams. It may feel imperceptibly small (and subjective), but stringing these together, think about what a 30 percent gain over 30 days - or a 100 percent gain over a few months - would mean for your art, business, and life.
 
Five minutes is longer than you think.
 
And it adds up quickly.

How I Practice Taking Five

"Heroes may not be braver than anyone else. They're just braver five minutes longer." - Ronald Reagan

There are countless good ways to change your story for the better, five minutes at a time.
 
Here are a few I practice:

  • Exercise: Take a five-minute walk. Take a break. Move around and get some oxygen to your brain. Grab the Sworkit app and take on any of the five-minute exercises (cardio, strength, and my favorite, yoga) within. Next to a nap, this is the best way to hit the Reset Button on your emotions and energy during the day.
  • 10 Ideas: Grab a copy of Claudia Altucher’s Become An Idea Machine on Kindle, download it to your smartphone, and change your life for the better five minutes at a time. Reading Idea Machine and implementing its wisdom and daily exercises has pumped up my creative problem solving muscle. I was a huge skeptic about the benefits, but all my mentors were raving about it, so I finally gave it a test run. I’ve been blown away. Like meditation, journaling, and the like, it’s amazing how much gain can be had in life and business from such a small practice.
  • Read One Chapter: Keep a motivational book handy, preferably with short chapters, and work your way through it one small chunk at a time. I always have a few books on my desk at work I can grab for inspiration (Peace Is Every Step and Don’t Sweat The Small Stuff are great for day job stresses). But my next-level upgrade has been downloading a few such books to the Kindle app on my phone, and taking a bite out of them when I have a few minutes. This beats the heck out of jumping on Facebook or Instagram for that same time, which scientifically hurts more than it helps.
  • Say Thank You: Write a thank-you card. This is one of the lowest-cost, highest-yield, most long-forgotten practices to invite good fortune into your life. Thank-you cards are big opportunities because they are so little used anymore. They’re unexpected and authentic, personal and attentive, which makes them a powerful tool to reinforce the relationships in your life. Thank your boss. Thank your boss’ boss. Thank your checker at the grocery store (protip: thank the manager for the service the checker provided, and ask the manager to share your thanks with them). Thank your clients. Thank your tax preparer. Thank your spouse. Thank your kids. One of the biggest side benefits is an attitude of gratitude, recognizing how many good people you have to be thankful for in your life.
  • One E-mail: Shoot off one e-mail. Especially that one you’ve been avoidiing. Make sure it’s high-yield and worth the focused effort.
  • One Phone Call: This is a stronger choice than e-mail if you want to make a deep and personal impact. Reading your words reaches people on one level, but hearing your voice is a big step up. Make this an important but not urgent call: a friend you’ve neglected, a parent or relative you haven’t talked to in a while, or someone you know could use a quick call to know they’re important. (Including your clients. When was the last time you checked in?)
  • Write: Easy for an author like me to say! You can write your thoughts and feelings down on the page to help fend off ‘monkey mind,’ but a practice I’ve gained a lot from this year has been copying good copywriting. Search for “best copywriting letters” online, print off a few classics, and copy them by hand. This is an old-hat strategy in the copywriting world, and while you’re a visual artist, you’ll benefit personally and professionally from sharpening your ability to influence people with the written word. Copying good copywriting by hand helps maximize how much you’ll absorb about effective language, sound, word texture, rhythm, and voice.
  • Health Check: Run down the quick list of things that are a boon to your body: drink a tall glass of water, make a cup of hot tea, stand up and stretch, walk around, exercise your eyes by looking at something in the far distance for a ten-count then middle distance for a ten-count, step outside and get fresh air in your lungs.
  • Wash Your Face: This is a wonderful exercise to bring your mind and emotions back to the present. Go to the restroom, turn on the cold water, lean down and rest your elbows on the sink, and just let the water run over your hands. Remember when you were little and you'd do this in the bathtub? Just focus on the smooth, cool, flowing sensation. Be present to the moment and appreciate it. After a short time, lean further down and wash your face in the cool water. Not a quick splash and slap, but slowly, indulgently, with a deep breath. Slowly apply the water to the skin of your face and revel in the sensation, in the presence, in the rejuvenation. Do it a few times. Enjoy it - there's nowhere else you need to be, and nothing else you need to be doing. This is a lovely moment. Maybe I enjoy this way too much, but it's one of my absolute favorite ways to take five at the office.
  • Declutter: I never used to care about clutter. But the more I meditate, the more I recognize how unsettled my cluttered desk makes me feel. Until you reach that state of calm and awareness, you don't really recognize how clutter raises stress and tension. It gives your brain too much to process, and every little thing that's out of place creates a "to-do task" in your mind, overfilling your already full cup. It's not like all this crap takes a long time to put away - you can make a huge dent in five minutes, or completely clear your desk if you're ruthless. These are all the things that collect in those moments when we were too busy or too tired or too distracted to make a decision about where they go and to get them there. Use your five minute practice to blast through clutter: do it, delegate it, defer it (put it where it belongs until you need it), or delete (trash) it.
  • Meditate: Five minutes is a quick meditation, but like a good 15-minute nap, a lot of goodness can be packed into such a short time. It helps a great deal if you have some experience with meditation (I use the Headspace app for guided meditation), so you at least have a structure to work from. The short version: sit (I use my office chair); take deep breaths (in through your nose, out through your mouth); close your eyes; begin focusing inward by feeling your body's pressure on your chair and feet on the floor; acknowledge the sounds around you without focusing tightly on them; scan down through your body, head to toe, and acknowledge feelings or pain, stiffness, or relaxation (without judgment); focus on your breath, begin counting on your next in-breath, 1 in, 2 out, 3 in, 4 out... through 10, then start over; as thoughts come and you get distracted, gently catch yourself, and bring your focus back to your breath (there is no perfection to achieve, no failure; in fact, every time you catch yourself and bring yourself back, consider that like one rep in a good workout - you're making your brain stronger every time); do this for a few minutes, then reverse out of your inward focus: stop counting breaths, listen for sounds around you and acknowledge them, feel your body's contact with the chair and ground, then slowly open your eyes. If this process intimidates you, grab the Headspace app (free for 10 days) and make it an easy win.
  • Affirmations & Visualizations: Especially if you didn't have time during your morning routine, give your affirmations and visualizations a five-minute reading. I am convinced that what really keeps us from our dreams is more the distraction of life than our lack of motivation to Do The Work. Repeating your affirmations and visualizations throughout the day keeps you empowered and purposeful. Not sure how to write these up? Give Hal Elrod's story-changing book The Miracle Morning a read.
  • Tea Time: Make a cup of tea, either caffeinated for a little energy boost or decaffeinated (such as my favorite, Texas Gold Rooibos) for the flavor, calm, self-care, and of course, healthy perks. Take your time, enjoy the warmth, savor the scent and flavor, and know that you're building your body's ability to thrive and fend off illness.
  • Be Grateful: Long a powerful part of good journaling, take five and make a list of things (especially people) that you're grateful for. Writing down just three things you're grateful for daily helps you become a happier person who recognizes more of the good things in your life worth being grateful for. Ever buy a new car and then it's like you see that car everywhere? Your brain thrives on patterns, and if you train it to recognize things and people worth being grateful for, you'll start to see them everywhere.
  • Check In: Text a friend or relative to let them know you're thinking about them. Facebook and social media trick us into thinking everyone we know has friends, has fun, and feels 'seen' - but in fact, most people are just as lonely and down on themselves as you and I can be. Around 40 percent of Americans identify themselves as lonely. As you scroll through your Facebook timeline, your Instagram feed, or your contact list, count: 1, 2, and stop. Odds are that person feels lonely (regardless of how big a smile they feature in their selfie, or how perfect their life looks from the outside). Now do it again. And again. Surprising, isn't it? Recognize how the free gift of your attention and a quick text message can make all the difference in their day.
  • Get Pumped: Just type "motivational video" into YouTube and you'll get as much pumped up inspiration as you could ask for. Start with the most popular videos and work your way down. From great speeches, to athletic feats, to military grit, to stories of people overcoming huge adversity, you'll walk away with your fire well-stoked. (here's one of my favorites)
  • Laugh: Laughter is fine medicine, and we don't make enough time for it. There are countless less-than-five-minute comedy clips on YouTube. A few of my personal favorites: Dane Cook, Louis CK, and Ron White (zero percent of which are office appropriate; have your headphones nearby).
  • One Shot: In the digital age, it's common practice to motor drive your way to a good photograph (I've sure done it, too). But there's real value in slowing down, deeply considering, thinking harder, and getting the shot you want by design instead of by luck. Spend one minute choosing your subject (extra credit for thinking abstract, such as an idea, story, emotion, or moment, instead of an object), four minutes studying it and considering the shot, then 1/200th of a second making the image. Then put the camera down and walk away... You'll be excited to come back later and see what you got, and you won't go immediately into self-editing and self-judgment mode. Let the image rest and build up some positive tension. Occasionally, flip the script: make an immediate, gut-level, snap decision as to your subject, and then spend five minutes making as many images from as many angles and perspectives (both literal and conceptual) as possible. Shoot like hell, really work the subject, and then put your camera down and walk away. Your images will be there when you come back.
  • Make a List: Make a list of things you can do in five minutes. Keep this list handy, and add to it often (especially with the fruits of your 10 Ideas idea machine practice) so you always have a great selection of actions you can take to change your story for the better, five minutes at a time.

Do This, Not That

"We must use time wisely and forever realize that the time is always ripe to do right." - Nelson Mandela

When I began my Five Minute practice:

  • I stopped letting my life slip by five wasted minutes at a time, and I started taking every five-minute break as an opportunity to move the needle on my life, art, and business.
  • I stopped playing games on my phone, and started reading (and finishing) books, one chapter at a time.
  • I stopped not making time for the little things, and started sending those thank-you cards, texting people I cared about, and reaching out to my circle to let them know they're important.
  • I stopped spending my day sedentary in front of computers, and started getting five minutes of movement, exercise, fresh air, and breathing every chance I found.
  • I stopped letting The Resistance distract me from my dreams, and started proactively fighting back by keeping my affirmations, visualizations, and Why in the forefront of my heart and mind.
  • I stopped allowing clutter to build up on my desk, and started putting every thing in its place, freeing my mind from the daily clog of mental to-do's clutter causes.
  • I stopped letting my camera collect dust, and started clicking that shutter at least once each and every day.

If you've read this far but still doubt the power five minutes can hold, at least test this for the next 30 days:

Get a box of thank-you cards and a roll of stamps. Hand-write and mail out one each day, to everyone from friends and family to clients and the people you do business with (your banker, your barber, your tax preparer, your photography mentor or hero). Any of the above practices can change your story for the better, but this one is the perfect mix of personal and professional, internal and external, to get the most mileage out of your five minutes.

So what happened with my wife, father, and myself?

My yet-born son jammed his foot into my wife's liver, causing her incredible pain and forcing her into labor. He was born the next day Jan. 2, 2007, healthy and happy, and my wife came through like a champ as always.

My father had fallen, and had to use his medic alert bracelet to call for help. EMS got there before I did, helped him into bed and checked him out, finding him weak but in good shape. He lost his battle with lung cancer a few months later.

I blacked out at the gym, but after waking, slowly recovered and got myself up and home. A good day of rest and an "a-okay" from the doctor, with the advice to take it easier at the gym, and I was back in action.

Life lessons like these have taught me to appreciate the power in five minutes of time, and to make the most of it every time.

"How did it get so late so soon? Its night before its afternoon. December is here before its June. My goodness how the time has flewn. How did it get so late so soon?" - Dr. Seuss

This is Part 5 of my series: 9 practices to increase your productivity as a professional photographer

Read more here:

1. Essentialism
2. Evening Routine
3. Morning Routine
4. Mindfulness
5. Five Minutes
6. Kaizen
7. Time Blocking
8. What Gets Scheduled Gets Done
9. Imperfect Action

Like this series? Subscribe at the top-right of any page of this site to get all of my best stories and ideas in your Inbox.

Next Steps

  • ACT: Because of how we perceive five minutes of time, this is a very easy post to nod your head to, say "Amen!," then do nothing with. Take any action with what you've learned here, but take it daily. Print this list and keep it handy for a quick reference. If you do keep a long list of potential five-minute actions, don't give yourself decision fatigue: choose violently. Don't dally and ponder and suffer perfectionism as you try to figure out which is the perfect five-minute action to take. Decide how you want to attack your five minute practice. Do you want to choose one action to repeat every opportunity? Maybe a list of three, prioritized, so you always take your highest-value action first? Or keep a long list and choose randomly for the adventure of it? Whatever you do, do it fast, and do it every time. With only five minutes to move the needle, you have seconds to make a decision, so make those decisions easy and painless.
  • TEST: Go to the grocery store, set the timer on your phone for five minutes, grab two gallons of milk, hold them straight out away from your body, stand on one foot, and close your eyes... In the grocery store. You will never forget how long five minutes can be.
  • BRAINSTORM: Get out your pen and paper. Write down every excuse running through your head right now as to why you shouldn't immediately write up or print out a list of five-minute practices you can employ, and begin this practice today. Fill a page up with excuses, look at how weak they are. Write WEAK in massive letters across the entire page, then rip it up and throw it in the trash. This one you won't file in your Brainstorms folder.
  • SUBSCRIBE TODAY: It's my calling to help you earn your first $5,000 to $50,000 as a part time professional photographer. Don't miss out on my best stories and ideas: subscribe to my e-mail newsletter today at the top-right of any page of this site.
  • DO THIS NOW: What's the biggest challenge holding you back today? E-mail me your answer (yes, right now!), and let's make a breakthrough.

Productivity For Photographers: Mindfulness

“Life is a dance. Mindfulness is witnessing that dance.” - Amit Ray

I know, I hear you.

"Dangit James Michael, now I can understand how going to bed earlier and getting up earlier and focusing on important work can raise my productivity, but mindfulness? Meditation? Presence? What's this woo-woo voodoo got to do with staying productive toward my dream of professional photography?"

Time is precious.

But presence is powerful.

One of the most insidious forms of The Resistance is that of distraction.

Not the obvious stuff: constant e-mail dings, Facebook notifications, and that coworker who's never around until you're working on deadline.

Distraction is the slippery, slithering snake in the thicket: you see it when you come across your to-do list from three months ago (last year?) and recognize how long it's been since you even thought about your dreams. You skipped your morning routine, had a spat with your spouse, and then went off the rails for months.

E-mail and Facebook will distract you for hours. That annoying coworker? Minutes.

But The Resistance will distract you forever, if you let it, or the over-and-over-again equivalent if left unchecked.

Mindfulness is the hydrogen bomb in the scorched earth campaign against distraction.

Mindfulness is hard, though.

It takes proactivity, purpose, prioritization; slowness, stillness; awareness.

Especially when we already feel like there's no time to waste, it's a big ask to stop and look around and think.

But consider it this way:

Life - job, family, friends, passion work, community - demands you put the pedal to the metal seven days a week.

Before long, you're going 90-to-nothing. You know you're getting somewhere, but you have no idea where that somewhere is, or if it's where you wanted to go in the first place.

Mindfulness is the act of hitting the brakes, pulling over, and checking the GPS.

"You're certainly busy... But is what you're busy with taking you where you want to be in life?

"Going further down a road you don't want to be on just because you're already pretty far down it doesn't take you closer to where you want to be, does it?"

"Where are you, where do you want to be, and what change in course do you need to make to get there?"

Over and over, I'd get serious, get committed, and set goals for myself. Health goals, photography goals, business goals, fatherhood goals, husband goals, employee goals. Something would shake me up (a mini-Harajuku moment), I'd get mad and get my to-do list out, and get back on track.

For a day. Maybe a week, at the most.

Three months later...

"Now I'm mad and motivated and I'm gonna get this stuff done! Where'd I put that to-do list..."

Years.

For years I repeated this cycle of get serious, make a plan, then get distracted from everything I was so desperate to achieve.

The Resistance had an easy time of it with me.

Maybe you're sitting there, shaking your head, recognizing how easy a target you've become as well.

If so, this is for you.

Why Mindfulness?

"It is not death that a man should fear, but he should fear never beginning to live." - Marcus Aurelius

  • Mindfulness raises your level of consciousness. Most of our fellow human beings get up, go to work, come home, go through the motions, and go to sleep; all with a general sense of ennui. They're zombies. They don't think. They aren't conscious. They lack purpose, awareness. Everything they do today is to survive with no risk or pain so they can get up tomorrow and do it again. Mindfulness gives you agency over your life, so that you can live with passion and purpose.
  • Insidious distraction pulls you silently away from your purpose. Living with mindfulness is as close to "seeing the Matrix" as you can get: when you're conscious, aware, and present, it's like The Resistance is an absurd pickpocket trying to lift your wallet from your hands right in front of your face. "I see you" stops distraction cold in its tracks.
  • When you're mindful, you're able to evaluate every action, every choice, for the value it brings (or doesn't) to your life. You retake agency over your choices. As your butt hits the couch, instead of settling in for four hours of The Walking Dead, you bounce right back up. "Nope! I know what's going to happen here! I'm going to grab my camera, hit up the park, snap some portraits, practice the lighting techniques I've been reading about, come back and process and post those shots for critique in my photography group, THEN I'll settle in for an hour of Netflix."
  • Mindfulness lets you recognize what quadrant of productivity you're in, and shift your time and choices and actions back into the Important and Not Urgent zone. This is where almost every story-changing action will take place. time spent here will greatly accelerate your progress toward the life, art, and business you dream of.
  • Mental and emotional padding - breathing room and flexibility mostly earned through meditation practice - is a powerful result of living mindfully. Without that margin, you live in a constant state of reaction: as soon as something unexpected happens, you become angry, upset, distraught, discouraged, confused, and frustrated. You become raw. You react too fast, and poorly. You're stressed. You're on edge. The slightest things set you off. Raising my hand here, because even in the good place I'm in now, I still get reactionary when I lose perspective. This is the angry text message you wish you hadn't sent, or those times you snapped at a coworker or friend or family member because you were having a bad day. Mindfulness gives you the margin you need to stop, breathe, and choose your reaction - both internally and outwardly.
  • They say time is your greatest gift, but without presence, it's just empty wrapping paper. Mindfulness is about being present. Attention. Focus. Caring. The most charismatic people in the world are masters of presence, making the person to whom they're speaking feel like there's no one else in the room, and no place they'd rather be. Being present at work is a blessing to your boss, your coworkers, your clients, and your work. Being present at home is a blessing to your family and enables a future with fewer regrets. And being present with your passion work, your art, your business, and your self, is a blessing to you and everyone you touch through your professional photography. The time is going to be spent either way; get in alignment, and get present, so you can enjoy each moment to the fullest.

Want to know why this is so hard?

Because so long as you're living in a state of unconscious, purposeless distraction, you have excuses.

You put on 50 pounds. "I didn't realize I gained so much weight. It's like I looked in the mirror one day, and there it was!"

You go three months without touching your camera. "I've been so, so busy. I just haven't had time to shoot."

You go three years without launching your business. "I hate this job, I hate my boss, but I've got to pay the bills. I'm just waiting for the right time."

When you know what you're doing (which you do), and know the consequences of your choices (which you do), you have no excuse for doing what's easy instead of what's right.

But no matter how much doing the right thing would bring health, prosperity, and real, lasting happiness, we still choose poorly.

How many pizzas and cheeseburgers did it take for me to realize I was going to die 10, 20, 40 years too young?

How many months did I have to ignore my camera to recognize the distance I was putting between today and the art I wanted to make?

How much time did I have to spend on low-yield activities before realizing I would never get to launch by doing the easy busywork?

How long did it take me to stop being scared, to overcome my limiting beliefs (which were all in my head), and realize what a blessing my work is for my clients and community?

It's fear. It's The Resistance. It's distraction. It's waste.

And it's okay.

Because the time I lost was a check I had to write to pay for the mindfulness I now enjoy. It's a small price to pay to live the rest of my life consciously, and purposefully.

The same goes for you.

No matter how deeply you're feeling the regret of those lost years, the greatest failure is to not choose differently now that you're aware. Even with this feeling of loss, be grateful - grateful that now you know, now you're aware, and now you won't allow another day to go by without taking control over your future.

How I Practice Mindfulness

"Mindfulness helps us freeze the frame so that we can become aware of our sensations and experiences as they are, without the distorting coloration of socially conditioned responses or habitual reactions." - Henepola Gunaratana

Morning Routine
My morning routine is the first line of defense against distraction each day.

Being up early gives me time to breathe, think, and reconnect with my Why.

Mix in some affirmations, visualization, exercise and motivational reading, and my attitude for the day shifts from "There's no way," to "I can totally do this!"

Meditation
Meditation, even just 10 minutes a day, gives me an almost supernatural amount of mental and emotional padding.

It gives me so much emotional and mental padding that I can truly practice an observing mind and take control of my reactions to whatever life throws at me.

This is especially valuable in a day job work environment fraught with distraction, and with young kids at home. Instead of feeling like I'm a victim of life, I recognize and exercise my agency, controlling what I can while letting go emotionally of what I can't.

Focus
If getting off track was a competitive sport, you and I might just make the Olympics.

Ever sat down at the computer to practice your Photoshop skills, then looked up to see four hours have disappeared? Ever "checked Facebook real quick" for an hour? Maybe two?

The Pomodoro Technique is useful for more than just getting started on a big task. I set timers (in Chrome and on my phone) regularly throughout the day - at work, at the coffee shop, at home - to check in with myself and ask the mindfulness question of, "Is this the best use of your time?"

If you get distracted easily, set a timer for every 15 minutes. The more I've practiced this (and eliminated digital distractions), the less I need to rely on timers to bring me back to course.

Kill Notifications
Cleaning the slate is a scary, but powerful exercise.

Set aside an hour to go through and turn off every push notification on your phone and computer, and don't turn on your e-mail until your daily scheduled e-mail time. As soon as that time is up, turn off your e-mail program and don't look at it again until the next scheduled time (start with twice a day and work down to one, or start with one and see if you need two).

This was one of the most powerful choices I made as a notification-distraction-junkie.

I used to love it (and look immediately) when my phone would ding with a new notification. Someone liked my post! Someone followed me on Instagram! Breaking news out of Kazakhstan!

There are exceptions to this, such as if your job IS to quickly respond to e-mails - but for most folks, being immediately accessible is a choice, not a necessity. (If it's truly important, don't worry: they'll call.)

First Things First
You have to get your time, mind, and priorities in alignment before you can have peace in the present.

This is one of the superpowers bestowed through early rising and a consistent morning routine. Take care of your self and your dream work first every day, so that when you're at work or with friends and family, you're free to be present and attentive and grateful. So long as you're putting your needs and your dreams off to serve everyone else's needs, you will constantly suffer a state of misalignment, leading to distraction, disgruntle, and resentment.

I spent so much time angry at work and distracted at home before I learned this. It kills me to consider all the time I spent in the presence of my kids, but checked out and ungrateful, because my mind was on all the other things I "should" have been doing. My time was being invested either way; why waste it with distraction?

Slow Down
It is a constant battle for me to slow...down...

Again with my young kids, I used to always be dragging them on to the next thing. They wanted to stop, and look, and explore, and play... But we had a schedule to keep! Things to do! Errands to run! We have to hurry up and get to the playground so we can hurry up and play so we can hurry up to go home and hurry up and watch a movie and hurry through baths and into bed so we can hurry up and call it a good day!

Then I read one blogger's post about slowing down to your children's pace, and learning to appreciate their wonder with the world.

A child will spot a ladybug on a flower, stop in their tracks, squat down to get a closer look, and just watch and wonder in awe. As Thich Nhat Hanh teaches, peace is every step.

Derek Sivers tells the story to Tim Ferriss that he used to cycle like a bat out of hell, huffing and puffing, head down and dead set on maximum speed throughout. He taught himself to hate cycling.

So one day he took the same bike path he always did, but sat up, rode casually, looked around and enjoyed every moment of the experience. When he got home and checked his watch, he'd lost only two minutes on a 45-minute ride.

The difference between making his life miserable and making it beautiful was about 4%.

Sivers said he has never looked at life or business the same way since.

The Observing Mind
If you've ever gotten snippy with a coworker or gone to work after a spat with your spouse, you know that emotional turmoil can wreck 100% of your productivity.

How can you learn to bounce back, or better yet, not get worked up in the first place?

Talking about the Observing Mind is as far afield into Woo Woo Land as I'll take you guys. I know I'm already asking a lot with recommendations of meditation and turning off your Facebook notifications (!!!).

With meditation comes emotional margin - you get some space, some time to react, between what life throws at you and how you respond.

The observing mind is your higher intellect recognizing that space, recognizing the emotions in play, and choosing what to do with them. Thomas Sterner explains this more clearly and practically than I ever could in his book, The Practicing Mind.

When I talk about fear and embarrassment and other 'negative' emotions as being energy, energy you can use to fuel positive progress, I'm encouraging you to recognize those emotions for what they are and make better use of them than self-destruction.

This is the observing mind in action.

Life and love and work and the boss and clients are going to throw you curveballs, that's guaranteed.

But with practicing an observing mind, they don't so easily bump you off track.

Do This, Not That

"Mindfulness helps you go home to the present. And every time you go there and recognize a condition of happiness that you have, happiness comes." - Thich Nhat Hanh

When I began practicing mindfulness:

  • I stopped being a victim of life's distractions, and started recognizing and exercising the control I have over my life.
  • I stopped living in misalignment, feeling the pull and pressure to constantly be somewhere else doing something else, and started enjoying the incredible peace and gratitude that comes with being present - at work, at practice, at home.
  • I stopped making excuses for not making progress on my dreams, and started taking baby steps which over time have brought me farther than I could have ever dreamed in my passion work.
  • I stopped feeling pressured to rush and be busy, and started slowing down to check my 'map' and make sure I'm on the right path to the success I dream of.
  • I stopped wishing for the miracle of 'change' to show up in my life and make things better, and started claiming agency over my life.
  • I stopped being distracted and disgruntled, and started being grateful for every opportunity to live, breathe, love, and choose.

I know a lot of what I'm writing about in this productivity series isn't unique to photographers, but it is fairly universal to human beings.

Could you not use an extra two hours a day to work on your self, your needs, and your dreams?

Would having some emotional and mental margin help you to spend more time choosing your life instead of reacting to it?

Do the distractions of life and technology ever take you off your chosen course toward your dreams?

Do you ever feel like there's somewhere else you should be, or something else you should be doing, to the detriment of your happiness and your relationships?

Do you stay busy rushing through life, but get no closer to your dreams each day / month / year?

Are you tired? Tired of feeling like everything isn't what it's supposed to be, and that universe conspires to stop you from making the art and launching the business and living the life you want?

Mindfulness, and all the practices in this productivity series, are what you need to heal yourself and thrive.

No matter how much you feel ineffective or like a failure, today you are wiser, and it's within your control to apply that wisdom to better your life.

We all have the same time, the same 24 hours in a day.

How you spend it is your choice.

So choose better.

“Andrew Carnegie famously put it. There’s nothing shameful about sweeping. It’s just another opportunity to excel—and to learn. But you, you’re so busy thinking about the future, you don’t take any pride in the tasks you’re given right now. You just phone it all in, cash your paycheck, and dream of some higher station in life. Or you think, This is just a job, it isn’t who I am, it doesn’t matter. Foolishness. Everything we do matters—whether it’s making smoothies while you save up money or studying for the bar—even after you already achieved the success you sought.” - Ryan Holiday

This is Part 4 of my series: 9 practices to increase your productivity as a professional photographer

Read more here:

1. Essentialism
2. Evening Routine
3. Morning Routine
4. Mindfulness
5. Five Minutes
6. Kaizen
7. Time Blocking
8. What Gets Scheduled Gets Done
9. Imperfect Action

Like this series? Subscribe at the top-right of any page of this site to get all of my best stories and ideas in your Inbox.

Next Steps

  • SCHEDULE IT: Set your alarm 10 minutes early tomorrow if you're not already practicing a morning routine, and put on your calendar for that time, "Meditation."
  • HEADSPACE: As the man in the app says, Get Some Headspace. I've tried reading books about meditation and then practicing it, but I had zero consistency in my practice until I got the Headspace app. The guided meditations were exactly what I needed to commit to a specific length of time and stay focused without allowing distraction (and a raging lack of presence) to carry my monkey mind away.
  • CHEAT: Don't rely on your overtaxed brain to "just remember" to stop and smell the roses. Use your phone, use a browser extension, use an egg timer; whatever you choose, use it to remind you to check in with yourself on a regular basis. If you're easily distracted, set the timer for 15 minutes; if less so, try an hour or 90 minutes. Just keep asking yourself: "Am I living in the past (depression), future (anxiety), or present (gratitude)? And is this the most valuable use of my time?"
  • BRAINSTORM SESSION: Get out your pen and paper. Think back on earlier today, or all of yesterday. What negative emotions did you feel? What triggered them? Were any the result of being stuck in the past, or anxious about something in the future (that may or may not ever happen)? Did you perceive someone slighted you? Are you feeling any negative emotions right now? What are they? Why are you feeling them? Are any of them rooted in a negative experience right here, right now, in the present? If not, why are you wasting your time and happiness on them? File this away in your Brainstorms folder.
  • SUBSCRIBE TODAY: It's my calling to help you earn your first $5,000 to $50,000 as a part time professional photographer. Don't miss out on my best stories and ideas: subscribe to my e-mail newsletter today at the top-right of any page of this site.
  • DO THIS NOW: What's the biggest challenge holding you back today? E-mail me your answer (yes, right now!), and let's make a breakthrough.

Productivity for Photographers: Morning Routine

"We hit the snooze button and resist the inevitable act of waking up, unaware that our resistance is sending a message to the universe that we’d rather lie there in our beds—unconscious—than consciously and actively live and create the lives we say that we want." - Hal Elrod

What would you do with an extra 2 hours a day?

Two hours a day adds up to 18 workweeks a year.

How would your life - your health, your art, your business, your happiness - be different if someone handed you that kind of time to invest in yourself and your dreams? If your boss said, "Here James Michael, I want to give you the next 18 weeks off so you can make your life awesome - the very best it can be."

Here it is, plain:

You need to go to bed two hours earlier, and get up two hours earlier than you are right now.

(I can hear you screaming "Impossible!" all the way from here in Goldthwaite, Texas.)

To anyone who hasn't experienced it, the differences are profound.

Why are you dedicating your most powerful, focused, productive hours to everything EXCEPT your dream?

When all of your energy goes to rushing and reacting and meeting other people's ever-urgent needs, you have nothing left to invest in changing your life for the better.

I can't tell you how many years I spent staying up late, getting up late, rushing through my morning, resenting my work, being distracted around my family, and letting my dreams slip to "tomorrow" day after day after day. Maybe I'd steal a few hours on the weekend, or holidays. I was always playing catch-up; never satisfied, never feeling like I was where I was supposed to be. Not at work, not at home.

So much stress exists in our lives because we're constantly out of alignment.

When we're at work, we feel like we should be with our family. When we're with our family, we feel like we should be working on our passion project. Then when we finally find or force the time to work on our dreams, we're exhausted, stressed, distracted, even resentful.

With that misalignment constantly grinding against our hearts and heads and spirits, it's no wonder we're stressed out and seeking any distraction we can find.

Facebook. Netflix. Video games.

(All of which can be healthy recreation, so long as your dreams and priorities and life are already well-served.)

By day's end, we're spent.

So we default to the easy and low-yield. A couple hours of Call of Duty or Top Chef while scrolling through an endless sea of social media (scientifically proven to cause depression).

The average American watches five hours of television per day. That same 'average American' plays almost an hour of video games per day.

It's not that these activities are bad - all work and no play makes James Michael a dull boy.

But what if we flipped the script, and you and I spent five or six hours a day working passionately and productively toward our dreams?

Hell, what if we could score just one hour each day to work on our dreams?

Zig Ziglar quotes a study of the typical American factory:

The average factory line worker watched an average of 30 hours of television each week.

The person in charge of the line watched 25 hours.

The foreman watched 20 hours.

The VP watched 12-15 hours.

The president watched 8-12 hours.

The chairman of the board watched an average of 4-8 hours of television each week, with 50 percent of that time spent watching training videos.

The trend is obvious. Some invest their time in distraction, some in growth. That growth leads to success - personal, professional, social, and financial.

Recreation (from the Latin re: "again", and creare: "to create, bring forth" - important to consider) is powerful and necessary. But it should be purposeful, and in service to your dreams first; not in place of the work that makes those dreams come true.

Why practice early rising and a purposeful morning routine?

Because it's "the big secret" to success you've been searching and wishing for.

If your life is rocking, if you feel purposeful and productive and on track, toss my advice like a hot potato: as always, this is your business, your art, your life, and you're in control.

If not, allow me to double-dog-dare you to test this for 30 days and see if your life isn't changed for the better.

What Makes Mornings So Powerful?

"Never forget that who you are becoming is the single most important determining factor in your quality of life, now and for your future." - Hal Elrod

It's not the numbers on the clock that make the difference between early morning and the rest of each day.

It's what is, and isn't, found during those hours.

The early morning hours empower you with:

  • TIME: When you shift your sleeping hours ahead by two hours, recognize: you're not losing a minute of sleep, nor a minute of waking hours. You're trading your least energetic, least empowered, unproductive late evening hours for two hours of purposeful, powerful, focused early morning hours. This is the time you've so desperately sought to Do The Work and make your dreams come true.
  • ENERGY: I spent most of my life identifying as a "night owl." I loathed mornings. But I can now attribute 100 percent of this to late nights (refusing to give up the computer screen), too little sleep, poor diet, non-existent exercise, the limiting belief that I hated mornings, and having no Next Steps ready so I could go straight from bed to important work. Now that I practice better health habits and a consistent evening routine, my morning hours are by far my most energetic. I often wake with exciting ideas already stirring in my mind, refusing to let me go back to sleep, even if I wanted to. (An awesome problem to have.)
  • WILLPOWER: Scientists have solidly determined that your willpower is like a fuel tank, and with every decision or temptation or challenge, your willpower drains throughout the day. That's why it's so hard to do high-yield, challenging (if purposeful) work late in the evening. By the time you're home from your day job, you're spent.
  • FOCUS: Every person has the same 24 hours in a day. How come so few get amazing things done, and the rest "never have time" to tend their health, art, or dreams? Essentialism: they focus on high-yield, important, long-game activities. The Important but Not Urgent. With every text message, phone call, e-mail, family request, coworker problem, boss demand, client displeasure, messed up fast food order, second of traffic, doctor appointment, parent-teacher meeting, Facebook notification, trip to the gas pump... Your focus is being stolen. You face more distraction and carry more mental and emotional baggage as the day goes on. Sleep is The Big-Arse Reset Button. Every morning is a fresh start, especially early morning when the rest of the world is still sleeping.
  • VICTORY: Rising early is a victory in itself. Everything you get done in your morning hours is a victory. Practicing your morning routine is a victory. Can you honestly say right now that you felt victorious on your drive to work this morning? Odds are you snoozed the alarm, woke late, rushed through the shower and a thoughtless breakfast, then cursed traffic and your job and the universe all the way to your desk. That never feels like victory. But this is exactly how most of us start our days, and live our lives - always behind, always out of alignment, always distracted and disgruntled, never present, never feeling like we're where we should be. When you take back your mornings, it sets the tone (and your attitude, and thus your experience of life) for the rest of the day.
  • SOLUTIONS: When you steep your subconscious in your passion work each morning, your mind goes to work on creative ideas and solutions to problems while you go about the rest of your day. This is why your best ideas come to you in the shower, on a run or bike ride, or while doing something completely unrelated to your problem. Prime the pump of your subconscious each morning by spending time working on your dreams.

Your best energy, willpower, and focus are all found in the first hours of the day.

Stop rushing through this time and giving it all away; if you don't choose how you spend your time, someone else will.

Shift your hours to the early morning, get important work done, and leave what's left for everything else in your life.

But What About My Job? My Family? My Friends?

“If you are depressed you are living in the past. If you are anxious you are living in the future. If you are at peace you are living in the present.” - Lao Tzu

If you don't feel like you're kicking arse at your dreams, then I'd bet a dollar to a donut that you aren't kicking arse at your job, or with your family or friends.

I'm not saying you're a bad employee, mom or dad, or friend.

But I'd wager you don't feel like the best employee, parent, or friend you could be.

You have a problem with alignment.

And when your life is out of balance, out of alignment, it's nearly impossible to be present and to know peace. The people you love just want your presence; when you're with them, they want to feel like you're there, and that there's nowhere else you'd rather be.

When you start your day with progress toward your dreams, your heart and mind are opened up to the rest of life. You no longer feel out of place, out of time, disgruntled, distracted, or resentful.

Our day jobs are demanding. Our families are demanding. Our friends are demanding.

Not in a bad, selfish way - just in the attention they all need to feel and be honored.

It's impossible to serve those needs with your best self when you never make the time to serve your own needs. And a big part of your needs as an artist and business owner is doing work in service of your dreams.

There is zero chance you're reading these words right now if becoming a professional photographer is NOT important to you.

You've passed the test.

And now it's time to commit - to yourself, and to your dream.

Why You've Never Succeeded At Rising Early

"We do more before 9 a.m. than most people do all day." - U.S. Army

I tried a thousand times to become an early riser. I read about the benefits in books and blogs, heard countless examples of the super-successful and their morning routines.

Maybe one out of every four tries, I'd get up with my first alarm.

And every single time, I'd give up the next morning.

Then Michael Hyatt hit me with a baseball bat.

He talked about his Evening Routine.

Not just "go lay in bed and toss and turn until your normal bedtime" horsesh*t, but actual actions you could take and rituals to adopt that made going to bed earlier - and getting up earlier - not just possible, but pleasurable.

Since I started committing to a regular evening routine, no matter how imperfect my practice of it is, I've learned to fall asleep earlier, sleep better, and get up in the morning refreshed and ready to make good (sometimes great) things happen.

Quit trying to "just get up earlier." That's brutality. Sacrificing sleep by just setting your alarm two hours earlier and doing none of the other things you need to support that early morning is physiological and psychological terrorism. It makes you hate life, hate yourself, hate mornings, hate your job, hate everyone who talks to you, and even hate your own dreams. It's misery.

Stop.

Just... Stop.

Stop trying to brute force positive change in your life.

You're doing this because you want to, because you choose to.

Practice an evening routine that makes early mornings not just possible, but easy, empowering, and fun.

My Morning Routine

“It is well to be up before daybreak, for such habits contribute to health, wealth, and wisdom.” ~ Aristotle

There is no perfect routine for everyone, but here's mine:

5 a.m. - Teeth, Gym Clothes, Breakfast Shake (Athletic Greens and 30g protein from Optimum Nutrition Whey), Coffee or Tea

5:30 a.m. - Gym or bike ride, alternating strength work and cardio work

6 a.m. - Meditation, Affirmations, Visualization, Writing

7 a.m. - Shower and shave

7:30 a.m. - Prepping for day job work and motivational reading or audiobook

7:55 a.m. - Off to work!

A few tips:

  • I love coffee, and I love tea. I try to alternate each day, but especially on weekends and holidays I love to start my day with a good cup of coffee to get my energy right. My relationship with making coffee has vastly improved with my wife's gift of a small, simple, one-cup Keurig. When I drink tea, I'll usually enjoy caffeine-free rooibos (Texas Gold variety).
  • I'm a big skeptic when it comes to the benefits claimed by most supplements, but Athletic Greens came on Tim Ferriss' recommendation. It seems expensive, but I can't lie: I can absolutely feel the difference now that I take greens daily. I truly believe I have better health, more energy, get sick less, get less sick when I'm sick, stay sick for less time, sleep and wake easier, have less pain and stiffness, and just feel so much better than before I started taking greens. In the past decade I've tried to stay consistent with eating a wide variety of vegetables to get the same benefits, as well as drinking kombucha for the probiotic benefits and eating kimchi for the prebiotic support, but I've always found that effort mentally exhausting. I still eat a variety of veg, but Athletic Greens has made fueling my body so simple (and the results so tangible) that I can't deny its value.
  • I used to think I had to work out for an hour to get any benefit from exercise. Which of course meant I never exercised. With a sedentary day job and lifestyle, I could go days - maybe weeks - without doing anything to break a sweat. My personal morning routine includes a half hour of exercise, and I get a heck of a workout in in that time. You can get a lot done in five, ten minutes, if that's all you have. Doubt it? Try doing five minutes of burpees straight - you'll feel the burn. If nothing else, take a brisk five- or ten-minute walk. Move your bones. Get your blood flowing and oxygen to your brain. Do some pushups. Do some air squats. A little bit can go a long way; not only does this practice change your physical body, it changes your mental state as well.
  • Your workouts don't have to suck, either. I'm blessed in that I naturally love to hit the gym or bike. But I taught myself to hate exercise early on because I thought I had to do too much, and that I had to do a specific, perfect routine. Do this, then this, then that, for this many reps in this way with this count and breathe right here but not there! and... What a drag. I fell back in love with working out when I stopped trying to be perfect at it. Just show up. Have fun. Feeling the treadmill today? Hit it! Elliptical? Glide on. Free weights instead? Get pumped. Want to use the machines instead? Push (and pull) it. Just have fun with it and let go of the perfectionism. Over time you'll learn more, balance your workouts better, and focus on the specific benefits you want from your workouts. But early on, dump all the responsibility and mental effort and just go have fun.
  • Quit being skeptical and start experimenting and gathering feedback. I sabotaged my success in art, business, and life for years because I was always skeptical of this advice versus that. It was The Resistance, disguised as discernment, allowing my perfectionism to feed me excuse after excuse after excuse to "research more" and do not-a-damn-thing. Learn, then take violent action on what you've learned: immediately, tangibly, and with bold commitment.
  • See below for my tips on meditation, affirmations, visualization, and writing or journaling.

My morning routine is a Frankenstein mix of guidance from Tim Ferriss, Michael Hyatt, and Hal Elrod's SAVERS system.

Speaking of which...

A Perfectly Imperfect System

"Don’t trick yourself into thinking your situation is permanent. That’s how it becomes permanent." - Michael Hyatt

Copy Michael Hyatt.

Copy me.

Copy Tim Ferriss.

Or, best, get a copy of Hal Elrod's fantastic The Miracle Morning.

His SAVERS system (along with Michael Hyatt's encouragement) was just the inspiration and structure I needed to finally become an early riser.

S: Silence. Meditation. I use the Headspace app for easy, enjoyable guided meditation.

A: Affirmations. The age-old self-help trick of affirming the best of yourself. Invaluable because it keeps you from getting distracted from your unique and wonderful Why. I keep mine in a starred Evernote note so I can read them off my phone every morning, and change them up as I change. The world has a bad habit of getting you down, about yourself and about life. Affirmations are the inoculation you need to stay positive and on the path.

V: Visualization. Reinforcing your Why. What would your perfect day look like? If you had financial freedom, what would you do with your time? If you had location freedom, where would you be? What tools would you enjoy using to make your art? What would it be like to work with only ideal clients whom you adore? What would you do today if you weren't scared? Like Olympic-level athletes, close your eyes and really visualize yourself being your best self and living your most perfect vision of life.

E: Exercise. Get your blood flowing. Get oxygen to your brain. Get a little health victory early in the day, to set the tone for the rest. Reinforce to yourself that you are conscious and purposeful in your health and wellness choices. I use the Sworkit app for quick, easy, variable, and short bodyweight exercises. Yoga is another great option.

R: Reading. Feed your mind, creativity, inspiration, and motivation. Give your subconscious good material to ponder on throughout the day. If you need a place to start, try Peace Is Every Step or The Practicing Mind for peace and presence, How To Stay Motivated for motivation, Essentialism for focus, Start With Why or The 7 Habits of Highly Effective People for purpose.

S: Scribe, or journaling. Write to get everything that's bouncing around your mind and weighing on your spirit down to paper. Get it out of your system. Brain dump. Your mind will desperately try to hold on to everything it thinks it needs to remember and figure out until you put that mental noise in a safe place where the brain can let go. (How many of you awesome PTP readers have written me an e-mail and at the end said, "Wow, just writing this down has made me feel so much better." Make this a part of your daily practice and multiply the benefits times 365.)

You can customize anyone's system to make it your own and serve your unique personality and needs, but you will enjoy so much more success faster if you adopt a proven system to start with.

Not knowing what to do will kill your morning motivation.

You'll waste all of the energy and willpower you earned by getting up early just figuring out what to do with your time.

Take imperfect action. Fend off perfectionism. Allow some blind faith, and follow the system of someone you respect. You can break it apart and rebuild it to a custom fit later, but especially at the start when every little win is so important, give yourself the best odds of success by copying someone else's successful routine.

And give yourself grace.

This is just practice.

You're just practicing being a better you, becoming an early riser, getting good stuff done early and starting your day with victory.

There's no perfection to achieve, no optimal system.

You'll do great some days. You'll blow it on others. But now you're aware, you're wiser, you're empowered. Next time you snooze your alarm to the last possible second, you'll now know why (stayed up too late, didn't honor your evening routine, didn't plan your morning to-do's, didn't reinforce your Why...). And you'll know what to fix tonight for a win tomorrow.

Now, you're not living by distraction and reaction; you're living by presence and proactive choice.

Morning Routine For Photographers

“Life’s too short” is repeated often enough to be a cliché, but this time it’s true. You don’t have enough time to be both unhappy and mediocre. It’s not just pointless; it’s painful. - Seth Godin

The first hour of your morning routine is all about you; about giving you the mental, physical, and spiritual fuel you need to be your best self.

The second hour of your morning routine serves your dreams, your passion project, your side hustle.

This is where you get to get important work done not just on yourself, but on your photography and business. This is the time you were looking for when you told me through my reader survey that, behind confidence and ahead of money, you needed more time to invest in growing your art and business acumen.

After an hour of self-care and self-betterment each morning, you'll be like a thoroughbred ready to break out of the gate and race. You will get more done in this second hour of your morning than you'll get done the rest of the day.

(Although with the kind of energy and motivation you'll get from this kind of morning, you're likely to have a kick-arse day all day long. The benefits only multiply.)

What you'll do with this power hour depends on where you're at in your photography journey.

  • You can work on your Identity as a professional photographer, growing your confidence and defining your 'voice' as a working artist.
  • You can work on getting legal, researching your DBA, sales tax permit, income and expense records and reporting, and liability insurance.
  • You can work on your launch, setting your startup prices and policies, defining your ideal client, and determining how you'll market yourself to them.
  • You can actively market your business: craft a marketing campaign, build your graphic pieces for it, schedule your social media and photo blog support, list potential co-op partners, run a contest, work your PR contacts, survey your clients or market, A/B split test your headlines, offer, promotions, copy, and landing pages, or take action on any of the countless ways to effectively and efficiently market your business (which is just connecting the dots between the value you offer and those who would be most blessed by it).
  • You can study and practice your art, mastering one technique or pose or setup or style or lighting or any of the factors that make for a great, salable portrait. Don't forget the practice: figure you'll retain 10% of what you read and 100% of what you practice, so your time is ten times more effective when you put what you're learning into use. Learning is priceless, but you may as well be pouring water into a broken cup if you don't take what you're learning and apply it to your art and business with violent immediacy and commitment.

Not sure what to do next? E-mail me today, tell me where you're at in your journey and where you feel stuck, and I'll help you get back on the path to progress.

Do This, Not That

"I wanted Level 10 success, but my level of personal development was at about a two; maybe a three or a four on a good day." - Hal Elrod

When I began practicing my morning routine:

  • I stopped sleeping in and starting my day with feelings of failure, and started taking advantage of my morning time to put wins on the board while the rest of the world was still asleep.
  • I stopped my limiting belief that I was a night owl, and started getting important, productive, progress-making work done to start my day.
  • I stopped committing hours of my life to low-yield distractions like drama series and cooking shows in the evening, and started getting those hours back with high-yield work on my dreams in the morning.
  • I stopped going to my day job mad and resentful, and started being present and grateful at work because I'd already made tangible progress toward my dreams that morning.
  • I stopped wishing I was somewhere else all the time, and started living in the present at my job, and with my wife, kids, and friends. All this because I started my day with victory, with self-care, with progress toward the dreams that are so important to me, putting me in a place of alignment for the entire day.
  • I stopped never having time for healthy eating and exercise, and started prepping meals and energizing my entire day with a great workout every morning.
  • I stopped letting my dreams slip to "tomorrow" day after day, and started making real, powerful, measurable progress up the mountain of success.
  • I stopped feeling like I was fighting with life, and started dancing with it instead.

I'm telling you, no matter how loudly The Resistance is screaming in your head that this is impossible, that you'll never be an early riser, that you HATE mornings and will never ever stick to a morning routine and like it, you don't know what you don't know.

Every failure you've experienced with becoming an early riser is tied tightly to a lack of support.

By way of stubbornness or ignorance (again, give yourself grace), you haven't given yourself what you need to have the best odds at an awesome early morning.

That changes right now.

Set an alarm for tonight to start your evening routine before bed.

And set an alarm to rise equally early tomorrow.

Commit, persevere, have faith, and test the results over the next 30 days.

Just think about it:

Two hours a day. Eighteen workweeks of time a year. Is the leap of faith, the challenging of your limiting beliefs, the effort to try not worth it?

What dreams can you make reality with this kind of time, energy, focus, and willpower on your side?

Let your imagination run, then set your alarm, and make it possible.

"Our outer world will always be a reflection of our inner world. Our level of success is always going to parallel our level of personal development. Until we dedicate time each day to developing ourselves into the person we need to be to create the life we want, success is always going to be a struggle to attain." - Jim Rohn

This is Part 3 of my series: 9 practices to increase your productivity as a professional photographer

Read more here:

1. Essentialism
2. Evening Routine
3. Morning Routine
4. Mindfulness
5. Five Minutes
6. Kaizen
7. Time Blocking
8. What Gets Scheduled Gets Done
9. Imperfect Action

Like this series? Subscribe at the top-right of any page of this site to get all of my best stories and ideas in your Inbox.

Next Steps

  • SLOW DOWN: This is a massive post because this is a massively powerful change you can make in your life. Becoming an early riser and practicing a purposeful morning routine has been one of those most powerful changes I've made to better my life. I can't emphasize the point enough: this is powerful, powerful stuff. Take the time to go back through this post, and craft your own list of action items and next steps.
  • START TODAY: Start with setting an alarm for tonight, three hours before you usually go to sleep. Take that first hour to practice your evening routine. Set another alarm for tomorrow morning, two hours earlier than you usually rise. Maybe save this for a weekend when you don't have anything big going on. That'll let you snag an afternoon nap (try for just 15-20 minutes) and help your body ease into this new sleep schedule. But commit, stay consistent, test for 30 days, and see if you aren't getting more, and more important, things done toward your best life and your dreams of becoming a professional photographer.
  • RTFM: Seriously: Hal Elrod's book The Miracle Morning is THE manual to becoming an early riser. It's a super-fun read, Hal's personality is fantastic, the writing is excellent and inspiring, and I can't even begin to cover in one blog post all the methods he presents to make early rising and morning rituals easy, fun, effective, and sustainable. This is the kind of investment will change the story of the rest of your life.
  • BRAINSTORM SESSION: Get out your pen and paper. I'll bet you didn't do this exercise from my Evening Routine post, so I'll offer it again (this Why, this vision, is important enough to bear repeating): What would you do if you had an extra two hours a day, seven days a week, 365 days a year, to work on your health, art, business, and dreams?
  • SUBSCRIBE TODAY: It's my calling to help you earn your first $5,000 to $50,000 as a part time professional photographer. Don't miss out on my best stories and ideas: subscribe to my e-mail newsletter today at the top-right of any page of this site.
  • DO THIS NOW: What's the biggest challenge holding you back today? E-mail me your answer (yes, right now!), and let's make a breakthrough.

9 practices to increase your productivity as a professional photographer

There are a smidge over 85 million productivity tips on the Internet.

(I Googled, just to be sure.)

There's a trap here:

When confronted with overwhelming options, what do our brains do?

Nothing.

We lose focus, we lose inspiration, and we fall back on routine.

"What got you here won't get you there." - Marshall Goldsmith

Success boiled down to its most base practice becomes habit. What we do daily lays stone in the foundation of our dreams.

When I asked you awesome PTP readers to describe what's holding you back, Time was well behind Confidence and a step ahead of Money.

I sat down and identified the 9 most powerful practices I employ daily to enjoy peace and productivity while balancing family, friends, day job, photography, business, writing, coaching, and re-creation.

Kicking off this nine-week series with practice numero uno:

1. Essentialism

No amount of recovered time or increased productivity matters if you don't get important things done.

The Covey Quadrants give you a visual method to judge actions and reactions: Urgent to Not Urgent, Important to Unimportant. The story-changing stuff happens in the Important but Not Urgent quadrant; getting practice behind the camera, handshake marketing, volunteering, self-care, healthy meal planning and prep, physical activity, meditation - all the things we know we'd benefit from if we did them, but we rarely prioritize.

Because of other people's urgency, their crises become our crises if we let them. This is where the Urgent and Unimportant meet, and where we spend the vast majority of our time. This is where we live a reactionary, stagnant, disappointing life.

The practice of Essentialism - and this is all just practice, there is no perfection to achieve here - is the pattern-interrupt I needed to get off the hamster wheel of life.

You practice saying No. You practice defaulting to No for everything except those rare opportunities that come along where your heart screams, "Hell yes!" You create margin in your life so you can breathe, so you can think, so you can grow and act with purpose.

Have you ever felt overworked but underperforming? Are you busy all the time but make little to no tangible progress on your life goals?

Essentialism is the medicine you need.

Greg McKeown wrote the book on Essentialism. His is the most succinct explanation of the purpose and practice of Essentialism.

At its core, Essentialism has you ask of every investment of your time no matter how large or small, "Is what I'm doing the most productive, valuable use of my time?"

Here are some examples of how Essentialism looks like in my life:

Say No To Everything

I now say no to everything by default. Do I want to judge the county fair barbecue contest? No. Do I want to go to the movies Saturday? No. Do I have time to talk about XYZ report? No. Can I make the 10 a.m. meeting on cyber security? No.

Let me be clear: I'm not a horse's arse about it. There are many ways to say No in a way that redirects the question or gives you breathing room to properly consider the request:

"Oh man, you're killing me. I love barbecue; but the Fair is Saturday, right? I'd love to, but I have another commitment that I can't get out of... I know, I'll see if I can get out of it, but as of right now I have to say no. If that changes, I'll get in touch with you."

"Movies Saturday? I know I've got another commitment. Let me get on my calendar at the office tomorrow and see if I can move it around. I'll let you know by lunchtime, is that alright?"

"I can't right now, I'm elbows deep in Project ABC and if I let go it's going to take me an hour to get back up to speed. E-mail me the report and your questions and I'll get back to you faster, or we can schedule some time tomorrow; either way, e-mail me and I'll take care of it."

"Can you e-mail me the agenda for the meeting? I'm deep into Project ABC right now, and if I break away from it, it's going to delay the project by that much time. Let me look at the agenda and get back to you this afternoon."

Default to No. The more you do it, the more practice you get at deftly redirecting or declining the request. You can always defer to your schedule and blame previous commitments.

Your photography study and practice is a commitment.

Your gym time is a commitment.

Your "you time" is a commitment.

And it's nobody's business what your commitments are. You are committed to your self, a lifestyle of your design, and the dreams you're working toward.

If you don't choose what you do with your time, someone else will.

Learn so say No to the good so you can say Hell Yes to the great.

Do This, Not That

Once I took back my time by learning to say No to the unessential, I had to figure out what is essential to living my best life.

There's low-hanging fruit in everyone's lives: mine were television (so many great series on Netflix, so little time...), non-quality time with the family (usually in front of the TV again), and mindless scrolling through Facebook and Instagram.

  • I stopped watching television, and I started watching classes and tutorials on CreativeLive and YouTube. Everyone learns differently, and different media engage different parts of our brains; don't limit yourself to just books, just videos, or just podcasts.
  • I stopped watching a dozen YouTube videos in a row without even thinking, and I started watching one video at a time and taking violent action based on what I learned (immediately practicing, testing, experimenting, changing, bettering, writing, sharing, growing).
  • I stopped checking social media and living vicariously through my "friends," and I started living a life worth talking about: meeting people, making art, collaborating with other artists and makers and dreamers, and using social media with pinpoint purpose to reinforce those real-world relationships (protip: "unfollow" everyone, then add back only the people who inspire, motivate, and change you) (protip #2: how about you only 'check' social media every time you have something awesome to share, first?).
  • I stopped reading any book, and I started reading THE book; the book that holds the most promise for story-changing growth in my life as an artist, business owner, and human being. I love to read three books at one time, but they're three exceptional books recommended by my heroes and mentors on topics I most need to make breakthroughs in my work and life. The Half Price Books clearance rack and local library book sales will fill your shelves with books that never change your life for the better - speaking from experience, here.
  • I stopped reading blogs every day, and I started reading books to inform my art and business strategies, then referenced blogs for the most efficient and effective tactics to execute on those strategies. Instead of reading one book for every 50 to 100 blog posts I'd consume, I'm now enjoying one to three blog posts building upon every book I read.
  • I stopped listening to every episode of a few podcasts, and I started listening to a few episodes of a lot of great podcasts. Kind of like with my books, I've become very picky about which episodes of which podcasts I listen to. It's a consumer's market: there are way more amazing podcasts out there than one person can listen to, so only listen to the very best episodes of the very best podcasts that change you for the better.
  • I stopped listening mostly to podcasts, and I started listening evenly between podcasts and audiobooks. Like my shift from reading too many blogs and too few books, I've balanced my listening between the best of the best of the podcasts I love and audiobooks that extend my knowledge far deeper in the areas I'm trying to improve in my work and life.
  • I stopped prioritizing everything but my health and wellness, and I started scheduling meal prep and exercise on my calendar and honoring those commitments like I would in service to anyone important in my life.
  • I stopped spending mindless time with friends and family, and I started scheduling quality time with them. By now we all know that the quality of our relationships makes the biggest impact on our happiness and human beings. Going to dinner and the movies or playing video games with your besties is always a good time, but it's too easy to default to these low-engagement, low-yield activities that eat up an entire Saturday night. Double-down on your activities: go hiking or take in a workout class together, cook a great meal together, road trip or travel together, go camping together, go hunting or fishing together, go volunteer together, and take your camera every single time. Make memories, not excuses.
  • I stopped wasting my life on anything that I would regret on my death bed, and I started living a life I would be proud to look back on in my final days. As Dr. Stephen Covey teaches, start with the end in mind. What do you want written on your tombstone? What do you want people to say at your funeral? What will be the legacy that you leave behind? What should you do today - small, purposeful baby steps - to get closer to those life goals?

For my list of all the best books, podcasts, magazines, audiobooks, people and places I turn to to inform my life for the better, subscribe to my e-mail newsletter at the top-right of any page of this site and you'll get your free copy of my eBook, The 101 Resources I Wish I Had When I Started As A Professional Photographer. If you're already a subscriber, just drop me an e-mail and I'll send you back a copy of my ebook.

This is Part 1 of my series: 9 practices to increase your productivity as a professional photographer

Read more here:

1. Essentialism
2. Evening Routine
3. Morning Routine
4. Mindfulness
5. Five Minutes
6. Kaizen
7. Time Blocking
8. What Gets Scheduled Gets Done
9. Imperfect Action

Like this series? Subscribe at the top-right of any page of this site to get all of my best stories and ideas in your Inbox.

Next Steps

  • Read Up: Grab a copy of Greg McKeown's Essentialism. The topics of productivity and making the best use of your time are age-old, but nothing has helped my adopt these vital changes in my life more than Greg's book. He lays out the Why and How with wonderful, motivational clarity. It takes the concept from the clouds into our modern, to-do-list-driven lives.
  • Clean The Slate: Go over your schedule and list every time commitment you've made outside of your day job responsibilities. List every project you've agreed to help with, every church play, every non-profit function, every weekly poker night, every social function, every party, every musician friend's show... Everything. Now, what if you eliminated all of it and invested that time into making your dreams come true? Just look at the list, look at the time you're spending on everything but your dreams, and consider the progress you could make if you had all that time back. I'm not saying volunteer work and poker nights aren't important - I absolutely believe in the holistic cycle of creation and recreation - but rebuild your schedule from a clean slate, and work your way out of every commitment that isn't truly serving your purposefully-designed life.
  • Brainstorm Session: Get out your pen and paper. Taking inspiration from my Do This, Not That list above, in what arenas of your life can you upgrade how you invest your time? File this away in your Brainstorms folder.
  • Subscribe Today: It's my calling to help you earn your first $5,000 to $50,000 as a part time professional photographer. Don't miss out on my best stories and ideas: subscribe to my e-mail newsletter today at the top-right of any page of this site.
  • Do This Now: What's the biggest challenge holding you back today? E-mail me your answer (yes, right now!), and let's make a breakthrough.

This five-minute practice will change your story

"Five minutes are enough to dream a whole life, that is how relative time is." - Mario Benedetti

I used to block off a minimum of four hours to get anything creative done on my passion projects.

Guess how much I got done that way?

Holidays were my only friend. When I woke up on a weekday and didn't have to go to work, I'd be so dumbfounded that I actually spent some time working on my dreams. About four to eight times a year, I'd actually get something done that took me closer to the art, business, and life I wanted.

I thought this was the only way to work creatively.

Then I learned about kaizen, the Japanese philosophy of small daily improvements making awesome change over time.

But I didn't truly practice kaizen until I was enlightened to the possibility held within just five minutes.

What are five minutes worth?

Five minutes a day translates to over 30 hours a year.

The Resistance convinces us that if we can't get those 30 hours in a row, or spread over just a few days, that the time is worthless.

The Resistance is incredulous:

"Five minutes a day? That's stupid; what can I get done in just five minutes? I won't get anything good done so I'm not even going to bother."

The Hustler is challenged:

"Five minutes? If that's all I've got, I'll get more done in those five minutes than most people do in an hour."

You can take outward-facing actions - phone a client to say thank you for your business, send an e-mail with an article related to a past client's hobby, make a personal connection on social media - but the most powerful actions you can undertake in five minutes are inward-facing.

I'm like everyone else: I make a bunch of 'little' mistakes on a daily basis, and they all add up.

But the best way to interrupt that pattern is to get control of your mornings.

Even just five minutes.

Especially if I didn't follow my evening routine or go to bed on time or get enough sleep, my mornings start with sleeping as late as I can and then rushing to get everything done that I absolutely must before I head out the door for work.

This is such a crappy way to start the day. But almost everyone does it, every single day.

Give me five minutes.

Take five in the morning to:

  • Watch a video (on photography, on art, on marketing, on business, on motivation)
  • Listen to an inspiring audiobook
  • Read a motivational book

Doing this every morning steeps your spirit and subconscious in your art and business, and it puts your creativity to work on your dreams all day long.

Have you ever gone to sleep with a problem and woken up with a solution? Or maybe it came to you on your morning commute or during your evening shower. That's the power of your subconscious at work.

Why not prime the pump with something that will move the needle on your dreams?

  • Meditate
  • Recite affirmations
  • Visualize your perfect day
  • Do a set of burpees, squats, or push-ups
  • Write a thank-you note and mail it

These five minutes can fuel a day's worth of inspiration.

Never underestimate the power of putting your subconscious to work on your dream.

I'm not convinced that fear alone is the greatest threat holding us back from our dreams.

Distraction is a more subtle, nuanced, insidious form of The Resistance. It's what pulls us, day by day, morning my morning, choice by choice, disappointment by disappointment, inaction by inaction further away from our dreams.

Fear demands attention and action.

Distraction lures.

Locking down as little as five minutes every morning, with as much habitual and absolute commitment as brushing your teeth or hauling your butt to work each day, is powerful inoculation against distraction. If you can't make five minutes a morning happen to make your dreams come true, you've got much more important work to do on your vision, your perfect day, and your unique and powerful Why. First things first, right?

Set your alarm five minutes early for tomorrow.

Commit to five minutes of victory, of progress, of kaizen each morning. Give your dream the due it deserves.

In three months you'll look back and be amazed at the progress you've made.

"A few minutes ago every tree was excited, bowing to the roaring storm, waving, swirling, tossing their branches in glorious enthusiasm like worship. But though to the outer ear these trees are now silent, their songs never cease." - John Muir

Next Steps

  • Set your alarm for five minutes early for tomorrow.
  • Get yourself a big year-at-a-glance wall calendar, and apply the Seinfeld Method of productivity to your five minute morning sessions. For every day you make it happen, put a big red X on that day. See how many days you can string together into a streak. Remember: Don't break the chain.
  • Get a copy of Hal Elrod's Miracle Morning when you're ready to take your mornings - and life - to the next level. It's one of the books that has most changed my life for the better in recent years.
  • Brainstorm Session: Get out your pen and paper. Make a (massive) list of things you can do to make your five minute sessions rock. Give me ten. Then give me ten more. Make your brain sweat. Then as many more than that as you can. No idea is too absurd when you're brainstorming. The more five minute sessions you do, the more of a ninja you'll become at it. You'll know exactly how to search YouTube to find a motivational video. You'll know exactly whose videos or audiobooks to enjoy during your sessions. You'll have handy three (or more!) great books to grab off the shelf and dig into for five minutes. If you don't know where to start, start with the inimitable Zig Ziglar.
  • Subscribe Today: It's my calling to help you earn your first $5,000 to $50,000 as a part time professional photographer. I am truly grateful for your readership, and encourage you to subscribe to my e-mail newsletter at the top of any page of this site.
  • Do This Now: What's the biggest struggle holding you back right now? E-mail me your answer (yes, right now!), and let's make a breakthrough today.
  • Start The Conversation: If anything in this post has spoken to and inspired you, please comment below or drop me an e-mail. I'd love to hear how you're hustling to better your art, life, and business!

Climbing the mountain of success - Part IV: Next

Image by Trekking Rinjani, https://www.flickr.com/photos/trekkingrinjani/
CCBY-SA2.0 (desaturated, contrast)

(Climbing the mountain of success - Part I)

(Climbing the mountain of success - Part II: The Dip)

(Climbing the mountain of success - Part III: Quitter)

"The greater the artist, the greater the doubt. Perfect confidence is granted to the less talented as a consolation prize." - Robert Hughes

Welcome to the top.

You've survived The Dip - the long slog of steady, incremental, sometimes imperceptible gains found in the messy middle of any journey.

You've made it through the forest, and again you can see the light. You've made a breakthrough, and you can see that if you just keep doing the work, you'll reach the top of this mountain - you'll achieve the success you dreamed of.

Conquering the forest is all about persistence in the face of not knowing what lies ahead; about making best guesses and remaining tenaciously driven to pursue your goal.

The final stretch is less about fighting the unknown than the known. You can see the cliffs and plateaus here. They're big, sheer, craggy, and unwelcoming.

But the path is clear again (even if it's straight up). You've been through enough to know that success is inevitable; you just have to persevere. The obstacle is, as always, the way.

You see that now. You have to have gone through it to see it.

It's your time.

Rise.

Rise.

"Start where you are. Use what you have. Do what you can." - Arthur Ashe

Successes big and small

The mountain of success is the experience; the journey. It is all that stands between you and your dreams. It's every moment of confusion, disappointment, fear, embarrassment, doubt, weakness. It's every little win, every inch of progress and ounce of faith.

Every startup photographer's personal mountain is different, but in many ways the same.

  • Whether that's $5 or $5,000 or $50,000 in annual revenue as a part time professional photographer.
  • Whether that's your first free shoot or first paid booking or a booked-solid 52 ideal clients in a year.
  • Whether that's a city, state, national, or international award for your art.
  • Whether that's your first $20 client or your first $2,000 client.
  • Whether that's pushing "Publish" on your web site and officially launching your business or looking back at your calendar and seeing yourself booked solid with clients you love for pay you're worth.

Whatever your definition of success is today, here at the top of the mountain, you've achieved it.

You have both my congratulations...and my sympathies.

Because you're a human being.

And human beings have frustrating (if vital) programming: an algorithm that redefines success with each success.

With each goal achieved, our brain moves the goalpost. If we bet our happiness on success - instead of the journey that takes us there - we are scientifically ensuring that happiness will always be two steps ahead of us.

No doubt, reaching the top of the mountain is an incredible, proud, necessary achievement.

But having conquered the mountain...

What's next?

Look around. What can you see from this incredible height?

More mountains.

More forests.

More peaks...

...more successes, waiting for you to claim them.

Success begets success.

You are now a conqueror.

You know you can do this. And having done it, there's no going back to normal.

What will do you do next?

  • Will you next climb the mountain of getting booked solid, 52 shoots a year, with a mix of free and paid shoots? All paid? All ideal clients?
  • Will you next climb the mountain of earning your first paying client? Second? A record sale? Growing your per-client average sale?
  • Will you next climb the mountain of doubling the variety of salable proofs you present to clients? Doubling your scenes to choose from at your favorite location? Doubling the emotional expression of your portraits?
  • Will you next climb the mountain of emulating and innovating on the best marketing practices of photographers on Instagram? Pinterest? YouTube? Your local newspaper? Your co-op marketing campaigns?
  • Will you next climb the mountain of taking your art and experience to a new level, creating ever-greater value for your clients? And commanding a greater fee for your time as a result?

Like the geography of Earth, there are limitless mountains to summit; countless opportunities to create, communicate, and command value within your market.

Having claimed victory over your first mountain, it's time to parlay that momentum into the next journey.

As promised, it does get easier.

But success is always a choice.

If you don't choose the next mountain, the next goal, the next milestone to strive for, life will choose for you.

The most empowering and intimidating truth in life is that you are in control.

You've got 360 degrees to choose from...

Where are you taking your part time photography business next?

"With ideas it is like with dizzy heights you climb: At first they cause you discomfort and you are anxious to get down, distrustful of your own powers; but soon the remoteness of the turmoil of life and the inspiring influence of the altitude calm your blood; your step gets firm and sure and you begin to look - for dizzier heights." - Nikola Tesla

(Climbing the mountain of success - Part I)

(Climbing the mountain of success - Part II: The Dip)

(Climbing the mountain of success - Part III: Quitter)

Next Steps

  • Here Now: Having seen the journey of the artist from the edge, to the forested climb, to the summit of the mountain - where are you in your journey? Are you still in the exciting, passion-fueled stage of seeing the mountain whole and ripe for claiming? Are you at the decisive moment of stamping down fear of the unknown to launch your business and step into the dark forest ahead? Are you deep in the forest, not knowing which way is up or what to do next or whether you're even getting closer to your dream? Have you battled through the forest and now you're overcoming the monstrous big challenges that remain between you and success? Are you at the top, overwhelmed with the many opportunities in sight? Put yourself in this story - which is really your story - and acknowledge the unique challenges and opportunities that exist just ahead of you. Wherever you are, you are blessed with an incredible opportunity: will you turn back, the same as so many others before you have? Or will you carry on, strive beyond, and overcome where those others have quit? The higher you climb, the bluer the skies, and rarified the air you breath. You get better with every choice you make to persevere, obstacles be damned.
  • Brainstorm Session: If you choose bravery - if you choose to persevere tenaciously in your journey as a part time photography - where do you see yourself in three months? One year? Three years? If you were to Choose Yourself and enable your best self, what would your business look like? Your art? Your life? File this away in your Brainstorms folder.
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  • Do This Now: What's the biggest struggle holding you back right now? E-mail me your answer (yes, right now!), and let's make a breakthrough today.
  • Start The Conversation: If anything in this post has spoken to and inspired you, please comment below or drop me an e-mail. I'd love to hear how you're hustling to better your art, life, and business!